Hello ladies and gents this is the viking telling you that today we are talking about.
ASTON MARTIN
Aston Martin Lagonda Global Holdings plc is a British independent manufacturer of luxury sports cars and grand tourers. It was founded in 1913 by Lionel Martin and Robert Bamford. Steered from 1947 by David Brown, it became associated with expensive grand touring cars in the 1950s and 1960s, and with the fictional character James Bond following his use of a DB5 model in the 1964 film Goldfinger. Their sports cars are regarded as a British cultural icon.
Aston Martin has held a Royal Warrant as purveyor of motorcars to the Prince of Wales since 1982.It has over 150 car dealerships in over 50 countries on six continents, making them a global automobile brand. The company is traded at the London Stock Exchange and is a constituent of the FTSE 250 Index.
Headquarters and main production site are in Gaydon, Warwickshire, England, alongside one of Jaguar Land Rover's development centres on the site of a former RAF V Bomber airbase. One of Aston Martin's recent cars was named after the 1950s Avro Vulcan bomber. Aston Martin has announced plans to turn itself into a global luxury brand, and is increasingly branching out into projects including speed boats, bicycles, clothing and real estate development, even submarines and aircraft, mostly on a licensing basis.
THE ASTON MARTIN DB11
The Aston Martin DB11 is a grand tourer produced by British luxury car manufacturer Aston Martin since 2016. It debuted at the Geneva Motor Show in March 2016 as a replacement to the DB9. It is the first model launched in Aston Martin's 'second century' plan and the first car launched since the company's tie-up with Daimler AG.
Design
The DB11 is designed by Marek Reichman, Aston Martin’s chief creative officer and head of design. It continues the tradition of design focused on 1:3 proportions and includes a number of new and unique design features, including new roof strakes that separate the body from the roof, available in black or body colour and the "Aeroblade" intakes in the front strakes. These evolve the side strakes from purely visual to functional and channel turbulent air down the side of the car into intake ducts by the C pillars and force the air out from the rear vertically as a 'virtual' spoiler providing down-force.
The bonnet is a 'clam-shell' design made from a single piece of aluminium. The DB11 does not use the older Aston Martin VH platform as the car features an all-new riveted and adhesive-bonded aluminium platform that shifts the emphasis from extrusions to stampings to create more cockpit space which would also underpin future Aston Martin models including the Vantage.
Production
During the DB11 coupé premiere, over 1,400 cars were ordered.Production officially started on 28 September 2016 with a base price of GB£154,900. To demonstrate commitment to quality, the CEO, Andy Palmer, checked the first 1,000 cars himself.
Reception
The reaction from the motoring press reviews has been overwhelmingly positive, including statements such as "it's a pretty fabulous way to sit behind 600 horsepower" from Car and Driver. Matt Prior of Autocar awarded the DB11 a perfect five stars in his review saying, "If there is a GT car with a better chassis, I have not driven it." Jack Rix of Top Gear Magazine was also positive in his review stating, "A solid start to a future portfolio that will be studded with flashier and faster members than this, but none that are quite so suited to being enjoyed every day, wherever you're heading."
Motoring journalist Jeremy Clarkson quoted: "If you're ever in Paris, at a party at 3am, and suddenly remember you are playing in a tennis tournament in Monte Carlo the next afternoon, this is the car for the job. You'd arrive feeling like you'd just got out of the bath. It's not just a pretty face. This is an extremely good car. Phenomenally good. But there is a price to pay." He did not like the interior of the car he tested.
The car won the prestigious Golden Steering Wheel Award from Axel Springer which crowned it the most beautiful car of 2017
I hope you liked this post and as always have a chilled day from the viking.
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